Herrenknecht Media Wall
17K has been developing interactive exhibits for Herrenknecht's trade fair presence at Bauma since 2016. One of the exhibition's centerpieces is the media wall, which makes Herrenknecht's broad product portfolio tangible.
Herrenknecht AG is the world's leading manufacturer of tunnel boring machines. Since its appearance at Bauma Munich 2016, the world's leading trade fair for construction machinery, we have realized interactive exhibits for every major trade fair. One highlight is the media wall, which is used in various configurations at trade fairs around the world. In the main application, the manufacturer's project archive is presented on this flexible combination of interactive displays. A dynamic flow enables users to explore various milestones.
On a 3.5 meter wide and 1.5 meter high interactive media wall, visitors can retrieve information on over 500 different Herrenknecht AG projects.
A moderator tablet provides additional access for trade fair staff. This "second screen" can be used to quickly browse through the archive in tabular form and by entering text in order to call up specific content on the media wall.